Black Friday is a huge opportunity for course creators to boost revenue. But  running successful campaigns isn’t as easy as just hitting ‘publish.’ Today we’re talking about
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Segment Your Way to Black Friday Profits: The Top 3 Subscriber Groups to Target
Want to boost your Black Friday profits? The secret isn’t in offering bigger discounts—it’s in targeting the right audience. In this episode, I’ll show you how to segment
Create Black Friday Emails that Convert: Advice from Launch Copywriter Nikki Trailor
Most people assume that Black Friday emails are simple—just announce a discount, and you’re done. But let’s be honest, crafting these emails can feel too ‘salesy’ and a
Black Friday Emails: Tips for Leveraging Urgency and Scarcity
It’s tempting to think that the only way to win for Black Friday is by offering and communicating the highest discounts. But the truth is, your audience isn’t
The Ultimate Guide to Re-Engaging Email Lists Before Black Friday with Martina Viljevac
There’s one aspect of preparing a successful Black Friday campaign that most people ignore. And that has everything to do with your email list. It’s a tactic that
Don’t Make These 3 Mistakes With Your Black Friday Offers
Black Friday is the biggest sales event of the year, but are your offers setting you up for success or failure? Today, I’m breaking down the top mistakes
Keeping Your Black Friday Emails Out of the Spam Folder with Deliverability Expert Matt Brown
Black Friday is all about the sales pitch. So you’ll be sending sales emails – quite a few of them, over a short period of time. So what
Email Deliverability Essentials for Black Friday: An Interview with Expert Andrew Kordek
Black Friday is coming soon and there’s a big big issue most course creators have. And that’s deliverability. If your email list is disengaged, then you don’t need
Unlock Black Friday Profits: Expert Funnel Strategies for Course Creators with Josip Belina
It might surprise you, but not every Black Friday campaign leads to big profits. A lot of people assume that offering a steep discount is all it takes,
Your Black Friday Success is in your data / Interview w data analyst Georgiana Costache
There’s one BIG reason some Black Friday campaigns do better than others. And it’s not how much you’re discounting your courses. In fact, success has everything to do
