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  • Tag: decision-making

Email Marketing for Course Creators and Digital Product Sellers: The Answers to the Questions You’re Asking

Email Marketing

A long-form guide by Monica Badiu — covering list growth, deliverability, launch strategy, monetisation, and the ethical frameworks behind emails that actually convert. Estimated reading time: 2 minutes

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Stop obsessing over your funnel software and start thinking about your customer’s brain

Marketing Education

Look, I know you’re tired of hearing about funnels. I get it. The word itself feels overused and comes with a bit of an idea that you’re trying

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Your sales funnel isn’t a tech problem, it’s a conversation problem

Marketing Education, Master The Inbox, Podcast

If you’ve been treating your sales funnel like a tech problem — obsessing over pages, buttons, email sequences, and automation triggers — you’ve missed the entire point. Funnels

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How to sell your course more often without launches or discounts

Copywriting, Email Marketing, Master The Inbox, Podcast

If you’ve been selling courses for a while, there’s a good chance most of your revenue comes from just a few moments a year. Launches. Black Friday. Outside

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“Let Me Ask My Partner First” isn’t an objection, it’s a buying signal

Consumer Behavior, Marketing Education

If you sell high-ticket courses, programs, or services, you’ve heard this sentence before: “Let me ask my partner first.” For many sellers, that moment triggers fear of rejection, it

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What Your Course Promotions Are Teaching People About Your Brand: On discounts, launches, and how buying decisions are shaped

Business, Copywriting, Marketing Talk

Over the years, I’ve worked with hundreds of course creators. Some were solopreneurs. Others had small teams. Some were just getting started, others had been in the game

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The First Email I Write for Every Black Friday Promo (And Why You Should, Too)

Copywriting

Estimated reading time: 9 minutes Every year, I write dozens of Black Friday emails and quite a few sales funnels for multiple courses creators in different niches. And

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Office Rituals That Secretly Boost Productivity

Business

Small daily actions inside your workspace can shape how focused and productive your day turns out. They’re the tiny rituals you repeat without even thinking. It’s true what

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What “Let Me Ask My Partner” Really Means in Sales—And How Smart Marketers Should Respond

Consumer Behavior, Copywriting

If you’ve ever sold a high-ticket course, program, or service, you’ve probably heard this line: “Let me ask my spouse/partner first.” At first glance, it might sound like

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When to Call in the Experts and Letting Go for Your Business’s Growth

Business

Running a business can often feel like juggling multiple plates at the same time. Entrepreneurs wear many hats, from marketing expert to customer service rep, making it hard

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