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  • Tag: psychology

How to sell without selling: The future-based email at its finest

Email Marketing

Today, let’s delve into the captivating world of future-based emails and unravel how they can effortlessly engage your audience within your narrative. Recently, I stumbled upon an email

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How Attitudes and Beliefs Shape Course Selection: A Guide for Course Creators

Consumer Behavior, Copywriting

(By the way, to get articles like this free in your inbox, click here to âž” subscribe to my newsletter ⬅ .) Understanding the factors that shape your

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Understanding How Socio-Cultural Factors Affect The Course Buying Decision

Consumer Behavior, Copywriting

As a course creator, understanding your students’ decision-making processes can be a key factor in creating effective marketing campaigns and improving sales results. Consumer behavior is influenced by

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The 5-Stage Customer Decision Model: Understanding Your Customers as a Course Creator

Consumer Behavior

As a course creator, your success depends on your ability to understand your customers’ needs and provide them with the solutions they are looking for. One of the

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Optimizing Your Course for Consumer Expectations

Consumer Behavior, Copywriting

As a course creator, you know that making a sale requires more than just making the promise of a great course. It also requires understanding, managing and meeting

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How to Improve Post-Purchase Behavior for Your Online Course

Consumer Behavior

Congratulations! Someone has just purchased your online course, and you’ve successfully taken them through the buyer journey. But your job is not yet done. This step in the

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How to Prevent Common Interruptions in Your Online Course Buyer’s Journey

Consumer Behavior, Marketing CRO Strategies

When it comes to selling online courses, the user journey of a prospect is key. The journey typically starts with the prospect discovering your course and ends with

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What Emails To Write For Selling Courses To Product Unaware & Aware Subscribers

Consumer Behavior, Email Marketing

Creating an effective email campaign is critical to driving course sales. But how do you write emails that convert subscribers who are not aware of your product, as

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3 Common Psychological Selling Tactics Used to Increase Conversions in Promotional Campaigns

Marketing CRO Strategies

Running promotions is a solid way of increasing revenue for any business, online or brick-and-mortar. Promotions are great because they get your audience’s attention and create events that

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Do you know about the 9 email automations all course creators need?

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These Are The 9 Email Automations Every Course Creator Needs

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