In 2023, I wrote promotion emails for 7 course creators and coached about a dozen others on their marketing emails and landing pages. Over $3 million were generated
Holidays offer a golden opportunity for promotional emails, but many miss the mark by relying solely on discounts. In this review, we’ll take a close look at a
Are you struggling to write copy that connects with your audience and persuades them to enroll in your course? The Before and After framework can help you tap
As a course creator, you know the value of your product and what it can offer to your audience. However, it’s not uncommon for potential buyers to have
When it comes to selling online courses, one of the questions potential customers will have is about the ability to get a refund in case they don’t like
You’ve probably heard how important bonuses are to up the value of your offer, but if you’re like most business owners, you have no idea what you should
Writing copy for your business comes with many questions. One of the most common one is not knowing if you should write a long or short sales page.
Is it even remotely possible to write sales copy that converts (emails, landing pages, ads) if you’re not a copywriter? I say yes. I explain the gist of
Do you ever feel like you’re speaking a foreign language when you write copy for your website, email or social media? You’re not alone. It can be difficult
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