Monica Badiu, Email Copywriter & Copy Coach

If you’re running your own business, such as a copywriting service, even you are going to need help from some other services every now and then. It’s entirely natural. While some businesses are out there trying to focus on doing everything themselves, the reality it, that specialization is going to be needed. Specialization can be a beautiful thing. This allows you to do what you do best, and all of these others services are going to allow your business to thrive.

 No matter what type of business you have, whether you’re a copywriter, an SEO specialist, editor, or anything else, these are some essential services that any online (or offline) business could benefit from.

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1. Contract Writing Service

This could extend out to be someone such as a lawyer, or even an online service that can draft up contracts. Most businesses are going to need something such as a privacy policy, terms of service, employment contract, or at least something among the lines. Sure, it will vary from business to business, but something like it is going to be needed. If you’re wanting to ensure that you don’t make any mistakes whatsoever and your contract isn’t null, then a contract writing service or even a lawyer is going to be the right choice.

2. SEO Services

This doesn’t instantly mean that you’re going to need SEO services if you’re looking to become a copywriter. But, if your business is something else, such as a web developer, then chances are you’re going to need to implement some digital marketing strategies. Sometimes, SEO and other marketing services don’t necessarily need to be serviced either. Instead, these can be tools like plugins for WordPress, software, subscription services, websites, and so much more. It’s going to vary, but even these can be incredibly beneficial for a company.

3. Specialists

Is there something that you entirely struggle to do and you need a specialist for? This can be something that you don’t have the knowledge on (as it is very niche) or even the tools for. This example is why hoodz services get a lot of demand from restaurants, as they’re a very niche service that not many can do. So, this can vary from business to business, but there is a very high chance that you’ll eventually come across a need that is so niche and so specific that you’ll have to hire a specialist for it.

4. Graphic Designers

Not always needed, though it does depend on your expectations. For some clients, they expect copywriters to be the whole package, and this includes providing graphic design services. It’s more apparent if your copywriting is more geared toward infographics or social media posts. But for those who are in other businesses or industries, then graphic designers could be a great option. Alternatively, you can even opt into something such as Canva or some other type of graphic design tool. These can prove to be very beneficial.

5. Bookkeeper

Oh, the dreaded bookkeeping. While it is strongly recommended that all businesses utilize a bookkeeping system, sometimes, this just isn’t enough. So, what else can be done? Well, no matter what type of business you have, you’re going to need an accountant or bookkeeping service. You simply just cannot skip this whatsoever. Even if your business isn’t profitable at the moment, you’re still going to need to have this. Sure, something like this can be incredibly frustrating, but this is one thing that you’ll just have to deal with, or else you’ll fall into trouble with tax authorities.

6. Digital Marketing Services

Alternatively, this can be digital marketing tools such as Ai writers, scheduling tools, or even a type of automation. Nowadays, if you have an online business, you’re going to need to have some type of marketing. How else is your business going to get discovered by your target clientele? Whether you opt into marketing services or marketing tools is entirely up to you.

Besides, with advancements in AI in 2025, small businesses have more access than ever to software that streamlines digital marketing, for example, something like predictive analytics and hyper-personalized content creation (which is already becoming a major expectation).

Some people choose marketing agencies for their business as this can help them out on saving money. While others will prefer to buy the tools themselves and hire in-house or do it themselves. It’s just going to be up to you and what you choose.

7. Web Hosting Service

Unlike you using third-party platforms such as Etsy, Upwork, or Fiverr, then you’re going to have to have a website. This, immediately means that you’re also going to have to have a web hosting service in order to put up your website. This not only comes off as more professional but more trustworthy too. A reliable web hosting service has tools for protecting your site and more importantly, user data. Data monitoring and keeping it safe helps you stay on the right side of compliance and helps maintain a professional reputation.

8. Web Development

Last but certainly not least, you’re going to have to have some web development help. This could be an entire company, an individual, or even just a DIY project. The choice is going to be entirely up to you and what you can afford. If you’re somewhat tech-savvy, then you could go the DIY route and pick a theme on a website such as Wix or WordPress.

9. Analytical Tools

No matter what type of industry you’re working in, or how big your business is, you need some sort of analytical tools or services to help you extract customer data. Finding out more about your customers is the key to providing a high quality service that outshines your competitors. This is where companies such as Barbuck step in and take over. Not only can they help you to enrich your customer records, and reduce data entry, but they can also help to add marketing and sales data to your reports. With all of the useful data and analytics at your fingertips, you can watch your business succeed to even greater heights than before!

About the Author

Monica Badiu is a passionate email copywriter and conversion strategist with over 13 years of experience in marketing. With a love for crafting emails that genuinely connect, she’s spent more than 25,000 hours honing her skills in customer-centric copywriting specifically for course creators. In 2023, her tailored strategies helped course creators around the world generate over $3 million in revenue, making her a trusted partner to some of the biggest names in the industry.

But for Monica, it’s about more than just writing emails; it’s about building relationships. She believes in creating value-driven content that doesn’t feel pushy or spammy but rather speaks to audiences on a real, human level. Alongside her work, she mentors and champions ethical marketing, helping course creators not only reach their revenue goals but also grow loyal, lasting connections with their communities.

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