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  • Tag: abandoned cart

Case Study: What 10+ A/B Tests Reveal About Abandoned Cart Emails for an Online Course Business

Email Marketing, Marketing CRO Strategies

Most abandoned cart optimization advice is written for ecommerce: physical products, product images, discount codes, urgency timers. The playbook is well-worn and mostly borrowed from retail. So it’s

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Case Study: $12,000 a Year From One Email Nobody Thought to Write

Email Marketing, Marketing CRO Strategies

Most course creators don’t think abandoned cart emails are for them and after working with 100+ creators all over the world, I can tell you that a very

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How Course Creators Can Use Abandoned Cart Emails to Recover Lost Sales

Email Marketing, Marketing CRO Strategies

Most course creators I work with fall into one of two camps: either they don’t have an abandoned cart flow at all or they technically do — but

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