If you’re a course creator gearing up for Black Friday, this blog post is for you. Recently, I had the chance to dive deep into strategies for running
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Black Friday Emails: Tips for Leveraging Urgency and Scarcity
It’s tempting to think that the only way to win for Black Friday is by offering and communicating the highest discounts. But the truth is, your audience isn’t
How To Write Emails That Get Read
If you meet someone over a coffee you have a normal conversation. Yet most people don’t know how to move that natural 1 on 1 conversation, into emails
Don’t sell to your subscribers without a healthy email list
Maintaining a healthy email list can be like checking your bank account; sometimes, it might be daunting, but it’s necessary. In this episode of Email Never Sleeps, I
How to choose the best email marketing course for you
Go to Google and type “best email marketing course for beginners,” and you’ll find so many options (do it after reading this blog post). It’s overwhelming to choose
Making an impact with the written word
What did you want to be growing up? An astronaut, a lawyer, maybe a pet doctor? I wanted to be a writer. When I was 10ish, I started
Crush imposter syndrome and boost sales with email marketing: A conversation with Kristin Morris
Building an email list is not an easy feat. Building an engaged email list is even more challenging, so when someone like me comes along and says… email
How to write emails your audience will love: a conversation with Sky Cassidy
When was the last time you saw an email that made you say, “Wow, that’s good”? Chances are only a tiny percentage of your inbox feels like it’s
Writing email campaigns that convert – A conversation with Jon Tromans
I don’t know about you, but I have a long list of podcasts I cherish, and recently I’ve had the pleasure to join Jon Tromans at the Not
Unleashing the Power of Warm-Up Emails: A Conversation on The Art of Selling Online Courses Podcast
In a recent episode of “The Art of Selling Online Courses” podcast, I had the pleasure of being a guest and diving deep into the world of warm-up
