I have yet to meet a client who didn’t object to having a countdown inserted in their emails. “What if it’s too aggressive? I don’t want to be
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Don’t sell to your subscribers without a healthy email list
Maintaining a healthy email list can be like checking your bank account; sometimes, it might be daunting, but it’s necessary. In this episode of Email Never Sleeps, I
An honest review: The best email marketing course of 2023 is the most affordable I’ve ever paid for
I’ve been receiving this question a lot lately: “What is a good course on email marketing for beginners?” So, if that sounds like you, today I want to
Make $3,000,000 Using Good Email Copy
Attention! This is it. We’re shutting it down in a few minutes. Last chance. Seriously. It’s now or never. Oh no, final reminder. Last day. Last chance. Last
Case Study: How MasterClass Appeals to Early Adopters
An early adopter is someone who embraces new products or ideas before the majority of the population. They are typically characterized by a willingness to take risks, a
How to choose the best email marketing course for you
Go to Google and type “best email marketing course for beginners,” and you’ll find so many options (do it after reading this blog post). It’s overwhelming to choose
The Art of Email Copywriting: Lessons from Generating Over $3 Million for Course Creators in 2023
In 2023, I wrote promotion emails for 7 course creators and coached about a dozen others on their marketing emails and landing pages. Over $3 million were generated
Simplify and Amplify: Crafting Effective Email Marketing Campaigns – Tips from a Copywriter
Over the course of 2 years I've had the honor to coach dozens of course creators for their sales copy. We've tackled everything from emails and sales pitches
How to use testimonials in your emails
Using testimonials in emails can be an effective way to build trust and credibility with your subscribers and drive conversions. Here are some tips on how to use
Crush imposter syndrome and boost sales with email marketing: A conversation with Kristin Morris
Building an email list is not an easy feat. Building an engaged email list is even more challenging, so when someone like me comes along and says… email