It’s tempting to think that the only way to win for Black Friday is by offering and communicating the highest discounts. But the truth is, your audience isn’t
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The Ultimate Guide to Re-Engaging Email Lists Before Black Friday with Martina Viljevac
There’s one aspect of preparing a successful Black Friday campaign that most people ignore. And that has everything to do with your email list. It’s a tactic that
Thinking Twice: 10 Reasons to Avoid a Black Friday Sale for Your Course
Black Friday is known for its incredible deals and massive shopping sprees, but for course creators, jumping into the sales madness isn’t always the smartest move. Offering a
Don’t Make These 3 Mistakes With Your Black Friday Offers
Black Friday is the biggest sales event of the year, but are your offers setting you up for success or failure? Today, I’m breaking down the top mistakes
7 Essential Tips for Improving Email Deliverability: Advice from Expert Andrew Kordek
As Black Friday approaches, many course creators and online marketers focus on perfecting their email copy and irresistible offers. But none of that will matter if your emails
Should You Run a Black Friday Sale for Your Course? 10 Reasons to do it
Black Friday is synonymous with massive discounts and a surge in consumer spending, but is it the right move for your course business? Over the years, I’ve answered
Keeping Your Black Friday Emails Out of the Spam Folder with Deliverability Expert Matt Brown
Black Friday is all about the sales pitch. So you’ll be sending sales emails – quite a few of them, over a short period of time. So what
Email Deliverability Essentials for Black Friday: An Interview with Expert Andrew Kordek
Black Friday is coming soon and there’s a big big issue most course creators have. And that’s deliverability. If your email list is disengaged, then you don’t need
Case Study: The simple tactic that has generated an extra $34,000 in revenue during Black Friday
Estimated reading time: 5 minutes As a course creator, you probably know how crucial Black Friday can be for your business. But with so many brands fighting for
Unlock Black Friday Profits: Expert Funnel Strategies for Course Creators with Josip Belina
It might surprise you, but not every Black Friday campaign leads to big profits. A lot of people assume that offering a steep discount is all it takes,